Small Business To Big Business Website Design

It doesn't matter if you are a small business or a big business. One thing remains true, a website is a must!  We get asked all the time by small businesses, "Will this increase our growth?" The answer is 'YES'! Here are 10 reasons why a small business should have a website.

Have you ever had to communicate with an Information Technology person? Was it challenging? Were there tears or slamming of fists? We're going to recommend some tips on how to understand IT folks and get your message across without cursing or crying.

Most importantly, you must learn the language and dialect of the IT person for successful verbal interaction. Pretend you're preparing to read Much Ado About Nothing. You're going to have to brush up on your Shakespearean dialect before cracking the cover of the play. You'll find made up words with funny meanings, just as you will when you dive into the infinite abyss of information technology language. WhatIs.com is a great resource for defining terms and acronyms. Here are a few terms to get you started, as well as instances where you might hear them uttered:

What is branding?

Branding is more than just making colors match on a page. Branding is the appropriate representation of your company's purpose and identity, and it targets those things to the very audience for which your company exists. It helps communicate what your company stands for in the most cohesive way possible. It requires research and insight into what your target audience actually is and what your target audience needs. There's a science to branding, and people study it to become branding professionals. How about that!

1.

There is no such thing as a free lunch. More and more people and companies are using WordPress as a substitute for a uniquely-designed content management system (CMS) website, and they’re paying for it. Free is synonymous to limited. The better templates on WordPress are priced, so the free ones are overused. If you’re trying to pinch pennies where your brand will be most frequently accessed and advertised, your savings will hinder your success. Custom website design is affordable. You’ll pay just as much money, or more, to use increased customization and maintenance on WordPress, but your website will still be the child of a template.